New Arrivals Email is the best way to build some hype around your new products and introduce them to your subscribers in a fun way. You don't want your emails to be too serious, boring and salesy, but they should still pique your subscribers' curiosity and give them an incentive to browse through your store.
You're probably wondering "But how do I find the right balance?" Trust us, it's easy!
There isn't just one right way of doing this, there are many, many ways you can play around with New Arrivals emails and see what your subscribers react to best.
Here are a few examples that might spark your inspiration.
1.Quip's New Arrivals Email
Source: Quip
2.BCBGeneration's New Arrivals Email
Source: BCBGeneration
3.Rei's New Arrivals Email
Source: Rei
4.Leesa's New Arrivals Email
Source: Leesa
5.Ralph Lauren's New Arrivals Email
Source: Ralph Lauren
6.Bonobos' New Arrivals Email
Source: Bonobos
7.Harry's New Arrivals Email
Source: Harry's
8.J.Crew's New Arrivals Email
Source: J.Crew
9.Barney's New York New Arrivals Email
Source: Barney's New York
10.Nordstrom's New Arrivals Email
Source: Nordstrom
11.Ann Taylor's New Arrivals Email
Source: Ann Taylor
12.ModCloth's New Arrivals Email
Source: ModCloth
13.Tom's New Arrivals Email
Source: Tom's
14.Everlane's New Arrivals Email
Source: Everlane
Ivona Djordjevic
Head of Operations @ The Better Creative August 11, 2022