Introduction
With Halloween just a few weeks away, millions of people are stocking up on candy and planning their cool scary costumes. On the other side, brands are preparing for a Halloween sale!
Believe it or not, Halloween is one of the biggest sales events of the year. In the US alone, sales have been steadily increasing annually, with Halloween spending reaching the amount of $8.05 billion in 2020.
So, not only is Halloween the perfect holiday to make fun campaigns for your subscribers, but it can also lead to a monster sales boost! Here are a few examples of some spooktacular Halloween email campaigns that we came across.
26 Halloween Email Examples
1. 1THRIVE's Best Halloween Email

2. J.Crew Factory's Best Halloween Email

3. Starbucks's Best Halloween Email

4. Nasty Gal's Best Halloween Email

5. Loft's Best Halloween Email

6. Hotel Chocolat's Best Halloween Email

7. Mango Kids's Best Halloween Email

8. Crate&Barrel's Best Halloween Email

9. Misguided's Best Halloween Email

10. ASOS's Best Halloween Email

11. Mac's Best Halloween Email

12. Lands' End's Best Halloween Email

13. Lending Tree's Best Halloween Email

14. Airbnb's Best Halloween Email

15. Lush's Best Halloween Email

16. Clear's Best Halloween Email

17. My Food and Family's Best Halloween Email

18. Licorice's Best Halloween Email

19. RXBAR's Best Halloween Email

20. National Geographic's Best Halloween Email

21. Mark & Graham's Best Halloween Email

22. Sock Fancy's Best Halloween Email

23. Sweatcoin's Best Halloween Email

24. Blue Apron's Best Halloween Email

25. Lootcrate's Best Halloween Email

26. Stocksy United's Best Halloween Email

Ivona Djordjevic — Head of Operations @ The Better Creative
September 16, 2022