With Halloween just a few weeks away, millions of people are stocking up on candy and planning their cool scary costumes. On the other side, brands are preparing for a Halloween sale!
Believe it or not, Halloween is one of the biggest sales events of the year. In the US alone, sales have been steadily increasing annually, with Halloween spending reaching the amount of
$8.05 billion in 2020.
So, not only is Halloween the perfect holiday to make fun campaigns for your subscribers, but it can also lead to a monster sales boost!
Here are a few examples of some spooktacular Halloween email campaigns that we came across.